Resolution of the World Federation of Direct Selling Associations
As adopted by the WFDSA CEO Council on October 7, 2008
Be It Resolved by the World Federation of Directing Selling Associations:
WHEREAS, since its inception, the goals of the WFDSA have been to establish the best business practices and to demonstrate an unwavering commitment to consumer protection and to promote industry self-regulation; and
WHEREAS, the World Federation of Direct Selling Associations (WFDSA) is committed to promoting and maintaining the highest ethical standards for direct sellers and direct selling companies throughout the globe; and
WHEREAS, the WFDSA has undertaken a comprehensive review of the WFDSA World Codes with the objective of revising the WFDSA World Codes into a single uniform Code of Ethics template that could easily be adopted by all the Members of the WFDSA; and
WHEREAS, the revised WFDSA Code of Ethics achieves uniformity on consumer protection and business standards and also provides Members of the WFDSA with insights on how best to publicize and enforce the requirements of the Code of Ethics adopted by WFDSA Members; and
WHEREAS, the revised Code of Ethics has been simplified to enable WFDSA Members to adopt the model template as drafted or to modify it as necessary to conform to local law; and
WHEREAS, the revised Code of Ethics also sets forth explanatory language on the key standards of the Code of Ethics to guide WFDSA Members, direct sellers, company representatives, and consumers on the purposes of these provisions; and
WHEREAS, the revised Code of Ethics is intended to be easily understood, implemented, and enforced by both Member Associations and Code Administrators; and
WHEREAS, in effort to set the highest ethical standards for the direct selling industry, the WFDSA has revised and strengthened provisions of the Code of Ethics that relate to the requirement that each WFDSA Member appoint a Code Administrator to ensure the proper oversight, implementation, and enforcement of the Code of Ethics; and
WHEREAS, by the establishment of such high standards of ethics, the revised Code of Ethics raises the standards expected of direct selling companies and sets forth the minimum standards to remain a member in good standing of a Direct Selling Association.
NOW, THEREFORE, BE IT RESOLVED by the Board of Directors of the World Federation of Direct Selling Associations hereby adopts the proposed model Code of Ethics as the Model Code of Ethics of the WFDSA, and accordingly all Members of the WFDSA shall adopt or exceed the standards set forth in the model Code of Ethics of the WFDSA to the extent permitted by local law.



